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Ludia Launches The Price Is Right® Bingo on Facebook, a Classic Game with a Whole New Twist

MONTREAL–(BUSINESS WIRE)–

Come on down and experience The Price Is Right® like never
before. Ludia today announced that they are bringing players hours of
fun with The Price Is Right Bingo on Facebook, offering a
perfect combination of a classic show with a classic game and a whole
new twist.

The Price Is Right Bingo uniquely combines bingo elements
with features from the longest-running game show in television history,”
said Alex Thabet, President and CEO of Ludia Games. “We’re proud to
provide gamers with a multi-player and fast-action bingo game that
exhilarates players in real-time.”

“The team at Ludia continues their tremendous track record of taking The
Price is Right
, one of the most treasured game shows in history, and
creating new and engaging gameplay experiences around it,” added
Nicholas Dale, Senior Manager of Interactive Mobile for
FremantleMedia. “Both bingo and The Price is Right are inherently
social experiences and this combination will undoubtedly prove a winner
with gamers and fans of the show.”

The Price Is Right Bingo dazzles players as they engage in
challenging, competitive and live bingo action combined with iconic The
Price Is Right
game elements. Players will compete against their
friends, as well as the vast The Price Is Right Bingo
online community.

When immersed in the distinctively The Price Is Right themed
bingo rooms, fans will instantly recognize their favorite pricing games
from the hit TV show. Players will match the randomly drawn numbers with
those on their bingo cards in hopes of calling “bingo” in time to make
it to Contestants’ Row. The fun continues as players win bonus Master
Keys to unlock mystery prizes and super-charge their bingo cards with
power-ups. Players can even collect and trade rare memorabilia from each
pricing game to build and complete their personal collection. Finally,
gamers take their chance at spinning the legendary Big Wheel to win even
more prizes.

The Price is Right is the longest-running game show in television
history and remains the number one show in daytime in the U.S. where it
is hosted by Drew Carey and produced by FremantleMedia North America.

About Ludia Inc.
Ludia creates and distributes
cross-platform interactive entertainment with mass consumer appeal.
Located in Montreal and founded by experienced industry players, Ludia’s
innovative and high-quality product portfolio consists of original and
branded properties including, Are You Smarter Than A 5th Grader?®,
Family Feud™, Jurassic Park™, Press Your Luck™, The Price Is Right®,
Where’s Waldo?™ and Who Wants To Be A Millionaire™. www.ludia.com

About The Price Is Right
The Price Is Right,
the longest-running game show in television history, is hosted by Drew
Carey and produced by FremantleMedia North America. The Price Is Right
is broadcast weekdays (11:00 AM-12:00 Noon, ET; 10:00-11:00 AM, PT) on
the CBS Television Network.

About FremantleMedia
FremantleMedia is one of the leading
creators, producers and distributors of television entertainment brands
in the world. FremantleMedia is part of RTL Group, the leading European
entertainment network, which is in turn 92 percent owned by the
international media company Bertelsmann. FremantleMedia is responsible
for many of the world’s highest rated prime time entertainment, drama,
serial drama, factual entertainment and kids family programming, with
market leading capabilities that extend from content creation to
licensing, digital and branded entertainment, gaming and home
entertainment. The FremantleMedia Group (which includes FremantleMedia
North America, UFA, FremantleMedia UK, FremantleMedia Australia, Ludia,
@radical.media and Original Productions, among others) has one of the
most comprehensive global networks with operations in 22 countries,
creating over 9,200 hours of programming a year, rolling out more than
60 formats and managing over 300 individual titles. The company also
distributes more than 20,000 hours of content in over 150 countries.
FremantleMedia has some of the world’s most sought after and long
running formats in its catalogue, and globally produces such programmes
as: Idols (co-produced with 19 Productions in the US), Hole In The Wall,
Got Talent (co-produced with Syco in the UK and the US), The X Factor
(co-produced with Syco in the UK and the US), Take Me Out, Family Feud,
The Price is Right, Farmer Wants A Wife, Gute Zeiten Schlechte Zeiten,
and Neighbours. www.fremantlemedia.com

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